Building brands + Keeping the soul
We are a soulful brand studio, driven by piercing clarity, deep connection and impactful change.
THE HEARTBeaT
Our Vision
We long for businesses and organizations to change the world without sacrificing the core of who they are.
THE vehicle
Our Mission
We guide soulful brands into clarity, connection, and change through transformational brand development.
THE DRIVER
Our Purpose
To help leaders revitalize their passion and empower them with the tools to breakthrough obstacles and transform culture.
Our Team
Freddy Castro
Founder
Kaytlin Gaines
Project Assistant
Brittania Dominguez
Designer
Our Values
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The people we work with are more important than the profit we can earn.
We are always growing in our craft so we can create the best brand and experience possible.
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We embrace uncertainty knowing there is good on the other side.
We don’t know everything and we won’t act like it either.
We will own our shortcomings and do the work to grow.
Always be learning.
Our pride and preferences are left at the door.
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Come as you are. Connection is hard to have without real authenticity. You don’t have to be “buttoned-up” for us.
We lead with transparency and honesty, always.
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Slowing down encourages us to dig deep and find the best solution. It means that we are thoughtful and intentional with every decision we make.
Our Strategic Partners
We love to fuel other businesses and help creatives thrive. We have a trusted community of creatives that we collaborate with in case we need some extra hands. You get agency-level work without agency-level hassle.
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Sanbear Collective
VIDEO/PHOTO PRODUCTION
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Mel Ewing
STRATEGY & DESIGN
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Ras McCart
WEB DESIGNER
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Johnny Ragin
MARKETING & CONTENT STRATEGY
READY TO START YOUR JOURNEY?
Book Your 15-minute Discovery Call
We’ll chat through your story and your vision to figure out how we can partner together.